By P&J Trading

NONVERBAL COMMUNICATION & B.O.

Throughout most interactions, adornment and appearance are the first nonverbal cues other people pick up. These two cues also play a vital role within first impressions. Adornment may look like the application of makeup, clothing, perfume to intentionally project or create a perception. However, there is also an unintentionally emitted cue known as an olfactic cue which comes from our bodies. These unintentionally emitted cues during first interactions creates the question if we are attracted to body odors. Thus, follow along below as we discuss this ongoing mystery of attraction!

FRAGRANCE

In life, there is such a thing as “too much” whether that is too much sun, too much coffee, or too much exercise. With this idea, research reveals that there is such an aspect of too much perfume or fragrance! Most of us can agree that it is noticeable when someone walks into a room wearing way too much perfume. This can sometimes naturally act as a social deterrent while with other people. One study looked at the application of perfume paired with interview interactions (Burgoon, Guerrero, Floyd, 2010). In this study, the women placed a certain amount of fragrance on their body and interviewed other people. The interviewees were then asked to rate the level of personal attractiveness to each woman. The study revealed how the interviewees were more attracted to the women who only spritzed once rather than three times.

BODY ODOR

Although we have our preferred perfume to give off a certain perception, there are also naturally occurring olfactive cues. Everyone has a natural and unique scent or smell which is similar to a unique fingerprint or voice. These unique scents are referred to as olfactory or chemical signatures. Chemical signatures are influenced through body odors such as sweat, genes, and tears. People then subconsciously recognize these chemical or olfactory signatures through various communications. This recognition is prevalent in family interactions as a small child can instantly recognize a mother by the scent of her shirt versus other strangers (Burgoon, Guerrero, Floyd, 2010). Even though a child may recognize the scent of a mother, the question still remains if we are attracted to other people through body odor.

ATTRACTION

Yes, olfactory communication plays a role in the art of attraction. A person's body naturally releases the chemical signature which is actually termed pheromones. The body odor, or pheromones may activate certain behavioral or physiological responses in another person. Through these pheromones, we are mostly attracted to other people’s smell that is unlike our own. We are also attracted to natural body odors that mix well with light application of fragrance.

Even though we are siding with the attraction to body odor, we are not saying “never wear deodorant or shower again”. We advise to lightly apply perfume to your natural, clean body. One way to achieve this is to apply a roll-on fragrance to your wrists and neck. And if you want to develop your own, check out our Recipe page!

References 

Burgoon, J. K., Guerrero, L. K., & Floyd, K. (2010). Nonverbal communication. London: Routledge, Taylor & Francis Group.